00 — The Show
What Is Hub Rescue?
A documentary series where we take a real B2B sales team, expose every crack in their deal process, and rebuild it — end to end — on camera. 90 days. Three phases. No polish, no actors. Just the real thing.
WATCH: WHAT IS HUB RESCUE?
30 seconds · Rob & Blake explain it all
"Your deal process isn't broken.
It was never
built."
Most B2B sales teams have a CRM. Almost none of them have a real deal process living inside it. Stages are guesses. Exit criteria don't exist. Managers can't forecast. Reps do whatever works for them.
Hub Rescue walks in, films the chaos, builds one clean deal process from first touch to closed-won, trains the team to actually use it, and captures the moment it all clicks.
Supered powers the process adoption. Set2Close builds and delivers the system. You become the story every B2B sales team in the country watches and says "that's us."
Days 1–30
The Before
Diagnosis and documentation. We film the current state — the chaos, the gaps, the broken habits — in full detail.
Days 31–60
The Build
Process design, HubSpot build, Supered deployment, and team training. Live by day 60-ish.
Days 61–90
The Results
Adoption, acceptance, and impact. Real data, real reps using the system, real outcomes documented on camera.
01 — Are You The One?
Who We're Looking For
We have one slot. We need the right company — not the perfect company. The messier the deal process, the better the episode. Two roles must be on camera: the Sales Manager and a VP or executive who owns revenue.
🏢
B2B Company, Active Sales Team of 5–25 Reps
You sell to other businesses. Dedicated sales team of 5–25 reps. Not founder-led, not "everyone kind of sells." A focused team where the process problem is real and visible.
🧑💼
A Sales Manager On Camera
One person whose full-time job is managing the team. Central character in the series — carries the story from chaos to clarity. No delegating the camera time.
📣
A VP or Executive Who Owns Revenue
The VP of Sales, CRO, or founding exec who has skin in the game. They need to be visible, opinionated, and willing to be held accountable on camera.
📋
A Deal Process That Doesn't Work
Stages are inconsistent. Reps skip steps. Your manager can't forecast. This is a deal process rescue — not a general audit.
📅
Ready to Start Within 30 Days
No "let's revisit in Q3." Filming begins fast. You have bandwidth and leadership alignment to commit now, for 90 days.
📊
Enough Deal Volume to Show Change
You run enough deals monthly that a rebuilt process produces measurable results within the 90-day window. We need data, not promises.
🚫
Founder-Led Sales
If the CEO is still closing most deals, the process problem is a people problem. That's a different show.
🚫
Team Larger Than 25 Reps
Too large = unfilmable scope in 90 days. We want a team where everyone's transformation is visible and measurable. 5–25 quota-carrying reps only.
🚫
"We're Actually Doing Pretty Well"
We don't do optimizations. We do rescues. If you don't feel urgency about your deal process, this isn't your season.
🚫
Key People Unavailable for 90 Days
If your sales manager or VP is on extended leave or unavailable during the production window, we can't make the show. Commitment to the full run is required.
02 — The Application
6 Questions. Film Your Answers.
Don't write us anything. Open Loom, grab a phone, hit record. Both your Sales Manager and your VP/Exec need to be on camera. We want real people, real energy, and a real problem — before we ever get on a call. Raw is better than polished.
⚡
Why Apply Even If You're Not Sure
Every applicant gets something. Top 3 finalists receive a
full $2,500 RevOps audit. Everyone who submits gets a
free 30-minute RevOps planning session ($1,000 value). No strings.
See all prizes →
01
The Business
"Tell us about your business — what you sell, who you sell to, and how your sales team is structured today."
⏱ 2 min
What We're Looking For
Clarity on the business model and team setup. We want to understand the context before we hear the problem — and we want to see how the Sales Manager and VP describe it together.
02
What Works & What Doesn't
"Walk us through your deal process — what's actually working, and what's clearly not. Be specific."
⏱ 2 min
What We're Looking For
Honest self-assessment. The best candidates can clearly name both — they're not all doom and gloom, but they're not defensive either. Specificity scores higher than generalizations.
03
The HubSpot Backlog
"What have you been meaning to fix in your HubSpot portal — but haven't had the time or knowledge to tackle? Be honest about the list."
⏱ 90 sec
What We're Looking For
The bigger and more specific this list, the better. A long backlog means real problems worth solving — and real transformation worth filming. Don't clean it up for us.
04
How You Know If It's Working
"How do you currently tell if something in your revenue program is working versus not working? What are you measuring — and what are you just guessing?"
⏱ 90 sec
What We're Looking For
Visibility and measurement maturity. Teams that can't answer this clearly are the ones that need Hub Rescue the most — and will show the biggest transformation.
⭐ High Signal Question
05
The Magic Wand
"If you had a magic wand and could fix any 3 things in your revenue program today, what would they be — and why haven't you fixed them already?"
⏱ 2 min
What We're Looking For
Vision and urgency. We want to see if you know what good looks like — and hear the real reason things haven't changed. This tells us everything about both the problem and the team's readiness.
⭐ Most Heavily Weighted
06
Why You
"Why are you the right fit for this show? Why do you want to solve this — and why now? Sales Manager and VP both answer."
⏱ 2 min
What We're Looking For
Conviction and coachability. We're not looking for perfect — we're looking for a team that genuinely wants to change, has something to prove, and is willing to do it on camera.
⭐ Both Personas Required
03 — The Hub Rescue Score
How We Pick the One
Every application is scored on a 100-point rubric by the production team — independently, then averaged. We're selecting for the best story AND the most fixable deal process. They are not mutually exclusive.
100Points Possible
Applications are reviewed blind by two producers. Scores averaged. Top 3 companies above 65 points get a structured finalist call with the production team and Set2Close. The highest score doesn't automatically win — coachability and team energy on the finalist call can move a borderline company to the top.
The highest-weighted category. We have to actually fix something real. The deal process problem must be specific, diagnosable, and fully resolvable within the 90-day production window using Supered + Set2Close methodology.
Is the deal process problem specific and clearly diagnosable?10 pts
Is it fully solvable within the 90-day production window?10 pts
Do they have a vision of what they want — or are they completely lost?5 pts
Is there deal volume sufficient to show measurable change?5 pts
We're making a show. The deal process problem must create a compelling before, a messy middle, and a payoff moment audiences will care about.
Is the "before" painful and specific enough to be compelling?10 pts
Is there built-in tension — urgency, stakes, real consequences?10 pts
Is there a believable transformation audiences will root for?5 pts
People make TV, not systems. We need a sales manager who carries the weight of the team, reps who will be honest on camera, and a leader willing to be accountable — and opinionated enough to be worth filming.
Is the sales manager compelling, coachable, and camera-ready?8 pts
Is there a watchable team dynamic — disagreement, personality, honesty?8 pts
Do they have real belief and conviction? Are they honest and opinionated, or just saying what sounds good?5 pts
Is the CEO or VP visible, bought in, and willing to own the outcome?4 pts
⚡ Readiness & Access
20 pts
The best story is worthless if we can't film it. This scores how ready the company is to commit — and whether the right people will actually be available for 90 days.
Can filming begin within 30 days of selection?8 pts
Are key people available for 90 days — no extended leave, no one going dark mid-production?7 pts
No legal, competitive, or operational conflicts with filming?5 pts
80–100
Green Light
Call within 48 hours. You're almost certainly in.
65–79
Contender
Finalist call booked. Strong app — live conversation could seal it.
50–64
Follow-Up
We'll reach out with specific questions. Not a no yet.
< 50
Not Season 1
You'll get feedback. Apply for Season 2 with a stronger story.
04 — What You Get
The Prize Package
$30–50K
Total Value
This is not an audit. This is not a free trial. The selected company gets a complete deal process rebuild — and a content asset that works for them long after filming wraps.
Full
Deal Process Rebuild
One clean deal process — stages, exit criteria, required fields, and playbooks — built and deployed in your CRM. Not a template. Built for your team.
Powered
Supered Implementation
Supered overlays your new deal process directly inside the tools your reps already use. Process adoption becomes automatic, not optional.
90-Day
Set2Close Delivery
Set2Close's full deal process methodology: design, build, train, and go live — across 90 days of production. The engagement your competitors pay $10–15K for.
5-Part
Documentary Series
Five produced episodes telling your story. Yours forever — for recruiting, investor decks, sales enablement, or proving your team is built different.
Invite
Series Premiere Event
Your team is invited to the Hub Rescue Season 1 premiere — an invite-only viewing event for sales leaders and executives across the ecosystem.
Real
Measured Results
At 90 days we document it. Stage accuracy, pipeline velocity, close rate delta. You get a proof point — not a story, a number.
05 — Why Apply
Even If You Don't Get Picked, You Win
We built this so that every company who takes the time to apply walks away with something real. The more effort you put in, the more you get back.
🎁
Everyone Who Submits
Free 30-Minute RevOps Planning Session
A real working session with Set2Close — not a sales pitch. We'll look at where you are today, where you're trying to go, and give you a concrete direction forward based on your situation.
$1,000 Value
🏆
Top 3 Finalists
Full Technical RevOps Audit
A deep-dive technical audit of your HubSpot portal, deal process infrastructure, and RevOps stack — the same engagement Set2Close delivers to paying clients. You'll walk away with a full diagnostic and an actionable roadmap.
$2,500 Value
😅
Honestly? If the minimum prize you walk away with is a free RevOps planning session — that's actually a great sign. It means your deal process isn't that broken. Consider yourself lucky and enjoy the session anyway.
06 — What Happens Next
From Application to Action
Here's exactly what happens from the moment you hit send.
1
Submit Videos
Email 6 filmed responses. No portal, no form — just real videos from your real team.
2
Blind Review
Two producers score independently. Averaged Hub Rescue Score returned within 5 business days.
3
Finalist Calls
Top 3 (65+ pts) get a structured call with the production team and Set2Close. Agenda: sign MNDA, review your current deal structure, share HubSpot portal access for pre-review, and run a planning session based on your submission.
4
Selection
One company chosen. Agreement signed within 48 hours. Prep begins immediately.
5
Cameras Roll
Filming starts within 30 days of selection. 90-day deal process transformation. 5 episodes.
READY TO
APPLY?
Fill out the form below. No pitch deck. No polish. Just your team, your deal process, and your truth.
Applications reviewed on a rolling basis · Season 1 filming begins Q2 2026 · One slot available
